Syllabus

Program Structure & Curriculum

The Entrepreneurship Training Program (ETP) is a hands-on, structured training experience focused on business management, leadership, and long-term growth.

Participants engage in a comprehensive curriculum that includes:

  • Business foundations and strategic planning
  • Financial management and accounting fundamentals
  • Marketing, branding, and customer acquisition
  • Human resources and operational systems
  • Sales strategy and business modeling
  • Public speaking and leadership development

Log-in access
Weekly Class here

Throughout the program, participants receive ongoing mentorship, interactive workshops, and real-time feedback designed to help them apply what they learn directly to their businesses.

The program culminates with a graduation ceremony, recognizing participants’ commitment, growth, and readiness to move forward with clarity and confidence.

3 Marzo 2026

MARKETING CLASS DEMO

9:30 – Fireside Chat with your Burning Questions (Reina/Tatiana)
Write your questions on the chat, and we will answer!

10:00 – Marketing Funnel (Omnichannel – Tatiana)
Taking care of. your marketing funnel

11:00 – Break
Time for a coffee break!

11:15 – Website Basics – Ecommerce Site (shopping carts, shipping, taxes, payment collection)
What you need to know to create a shopping cart

12:15 – Community Building Exercise (Reina/Tatiana)

  • Dr. Jairo Borja
  • Reina Valenzuela
  • Tatiana Orozco
  • Jonathan Hernandez